Thursday, March 13, 2025

Tracy Wolfson Reveals Insider Tips on Sideline Reporting

When there’s a major NFL game on CBS, Tracy Wolfson is on the scene. The CBS Sports reporter will cover the highly anticipated AFC Championship clash between the Buffalo Bills and the Kansas City Chiefs, working alongside her broadcasting teammates Jim Nantz and Tony Romo. While sideline coverage might seem straightforward, it involves intricate preparation and effort behind the scenes.

We recently caught up with Tracy Wolfson to discuss her job, her career path, and the occasional hazards of being so close to the action. Note: This interview has been edited and condensed for length and clarity.

Awful Announcing: What will this Sunday be like for you?
Tracy Wolfson: “It’s a lot of hurry up and wait because the game kicks off so late. Anticipation builds, and weather plays a crucial role. I spend considerable time preparing to ensure I’m not freezing when heading out three hours prior to kickoff. This week, I’ll be on the Kansas City sideline, and Evan Washburn will handle the Bills’ sideline. I plan a pre-game interview with Patrick Mahomes, which I enjoy as it’s great to hear from the stars.”

How will you spend the rest of the game?
“I have numerous stories prepared, whether it’s discussing Travis Kelce’s future or insights from the week about the rivalry and improvements. However, the best part of these games is reading and reacting to what’s happening on the field, listening to Jim and Tony in my ear, and observing the sidelines. I focus on reactions from quarterbacks during interceptions and the defensive side after touchdowns, capturing what Jim and Tony can’t from the booth, while monitoring injuries and weather, as well.”

What is the biggest misconception about your job?
“I think viewers often underestimate the behind-the-scenes effort— the extensive prep work, the necessary game knowledge to deliver accurate and timely reports, and the importance of relationships with players and coaches. Those connections often lead to getting exclusive insights that you wouldn’t from teams you don’t cover as frequently.”

What’s the worst weather you’ve had to deal with?
“It was during a Wild Card game between Miami and Pittsburgh in January 2017. That was the first time I encountered an unbearable freezing sensation. Over the years, I’ve learned to prepare better for such conditions. Last weekend’s cold felt manageable in comparison. The hardest part is definitely rain; you can prepare for cold, but when it pours, things get messy. You can’t write, take notes, or see properly—it’s just chaotic.”

Do you have access to a space heater like the players have?
“The biggest luxury I have is my audio guy, Kevin Delaney, who built a cozy ‘she shed’ on the sidelines equipped with a heater, monitor, and even a mirror for makeup. While I can’t use it during the game, it’s a great spot to take notes and warm up during pre-game, especially in inclement weather.”

Have you ever been accidentally hit on the sidelines by a player or a football?
“Yes, once in Dallas, I got knocked over by a linebacker during pregame. I wasn’t in an inappropriate position, but the intensity during warm-ups can be overwhelming. I jumped back up, embarrassed, insisting I was fine, but I ended up with a huge bruise the next day, realizing it was because of a 200-pound linebacker!”

Did you always want to be a sports reporter?
“This was my dream. When I was around 8 to 10 years old, I saw Willow Bay on NBA Inside Stuff and thought, ‘That’s what I want to do. I want to talk sports for life.’ Growing up as a tomboy, I loved sports and was active in both watching and playing. My father even reminded me that I once declared my ambition to be a sportscaster when I went to Michigan, although he advised me to take some accounting classes just in case it didn’t pan out.”

What was your first big break?
“I took a roundabout path. I began as a runner and researcher for CBS, then worked as an agent and producer for a year each—learning how to get in front of the camera was a challenge. I created a demo tape while at News 12 Long Island, simulating reports that never aired. I sent that out across the country and landed my first big break in Trenton, New Jersey, where I finally got in front of the camera, confident in my abilities, even if the recordings never originally aired.”

What advice would you give someone who wants to be the next Tracy Wolfson?
“First and foremost, know your stuff; ignorance will show. Having a genuine passion for your work and the sport is crucial. Be versatile and open to covering anything, which will open more doors. Show your personality—to stand out, connecting with others is key. Lastly, be a great teammate; if colleagues enjoy working with you, they’ll support you and want to collaborate.”

Have you run into a celebrity you were awed by?
“Honestly, it’s Taylor Swift. Each time she walks into a Kansas City game, I’m struck by her presence; she seems unapproachable in a way. During last year’s Super Bowl run, I wondered how we could feature her, considering her significant impact on young girls getting into football. I would have loved to hear her thoughts on that.”

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