Fans are Astonished by the Number of WrestleMania Commercials

When it comes to commercials overwhelming sporting events, golf fans often voice the most complaints, followed by NFL fans dreading the commercial-touchback-commercial cycle. But for pro wrestling fans, commercials have generally been a non-issue—until WrestleMania 41. The event was a mixed bag for viewers; with memorable moments like the Night 1 main event featuring CM Punk, Roman Reigns, and Seth Rollins showcasing the drama expected from modern WWE, and the Night 2 opening triple threat match between Iyo Sky, Rhea Ripley, and Bianca Belair capturing attention.

However, disappointments were also present, particularly in the Sunday main event where Cody Rhodes faced John Cena, culminating in a lackluster Travis Scott run-in that halted the match’s momentum. Cena’s record-breaking 17th championship victory should have been a highlight, but the absence of The Rock and the unexciting finish left many fans feeling let down. Yet, through all the ups and downs of WrestleMania 41, one thing remained constant: the commercials. WWE has increasingly embraced commercial sponsorship, especially following its merger with UFC to form TKO, resulting in omnipresent advertising that some feel detracts from the atmosphere of its premier event.

Fans realized they were in for a lengthy two-night barrage of ads when WrestleMania 41 opened with Swedish DJ Salvatore Ganacci promoting the video game Fatal Fury, a sponsor prominently featured on the ring mat that resembled a NASCAR driver’s suit. After Jey Uso won the world heavyweight championship on Night 1, it was surprising he did not take a moment to thank Slim Jim, The General, and Clash of Clans during his interview. This marked just the beginning, as WWE packed commercials between every match, resulting in longer wait times than the matches themselves. An account dedicated to measuring wait times versus in-ring action during Night 1 revealed that the intervals between matches (including ads, entrances, and video packages) sometimes exceeded the time the wrestlers spent actually performing in the ring.

It wasn’t just the ads between matches that felt excessive; every match also had an individual sponsor, which diluted the intensity of moments like the Rhodes-Cena face-off. The brief interlude featuring a Drumstick mascot in the crowd was a far cry from the excitement wrestling fans expect.

We fondly recall the iconic WrestleMania III main event between Hulk Hogan and Andre the Giant, with a Big League Chew mascot entertaining the crowd as Real American blasted over the speakers. However, it soon felt like WrestleMania itself was merely a backdrop for a relentless two-night stream of advertisements. Viewers watching on the ad-supported tier of Peacock faced the most frustration, experiencing commercials replacing crucial pre-match video packages.


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This overwhelming commercial presence comes at a time when WWE is also facing scrutiny for leaving many stars and potentially exciting matchups off the WrestleMania card. Reducing the commercial load even slightly could have created room for additional matches across the two nights. While it’s understandable that WWE and TKO are capitalizing on corporate partnerships, the sheer volume of ads during WrestleMania 41 ultimately hindered the overall experience. Though high levels of commercial presence may be common in NFL or NBA broadcasts, it’s not what wrestling fans are used to. One can only speculate how long until finishing moves or signature moments receive sponsorship; if CM Punk’s “Go to Sleep” were to be sponsored by Mattress Firm, we’d certainly be crossing a new line.

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