The Jets consistently find a way to inject themselves into the conversation, often with Aaron Rodgers in tow. While Rodgers thrives in the spotlight, the Jets would likely prefer to stay beneath it, yet their talent for turning everything into a circus keeps them at the forefront of discussions.
Under Woody Johnson’s ownership, the Jets have become synonymous with incompetence, transforming them into a content goldmine that draws clicks despite fan backlash against media exploitation of their dysfunction. New York embraces the chaos; it’s part of their identity.
On Super Bowl Sunday, the Jets once again dominated the headlines with a shocking report regarding Aaron Rodgers’ possible future in 2025. While networks hinted at an imminent decision about Rodgers’ future, it was Fox’s Jay Glazer who broke the big news.
Adam Schefter of ESPN reported that the Jets were likely moving on from Rodgers, but Glazer firmly stated that the 41-year-old would not be returning to the team in 2025. In his tweet, Glazer revealed, “Aaron Rodgers flew back to New Jersey last week to meet with the Jets about his future, only to be told that the team was moving on from him.”
Big scoopage: Aaron Rodgers flew back to New Jersey last week to meet with the Jets about his future with the team, only to be told that the team was moving on from him. If that means that he will be a June 1 designation that allows him to sign with any team in the league on…
— Jay Glazer (@JayGlazer) February 9, 2025
Though this was not a surprise to anyone tracking the situation, Glazer’s timing was impeccable. With storylines running dry before Fox’s pregame show aired, he leaked the scoop just hours before kickoff, knowing Super Bowl Sunday provided the largest audience.
This is typical of Glazer; releasing breaking news shortly before the year’s most-watched event. He likely had the information in hand but chose Sunday as his target because he understands the pregame platform offers the optimal moment to deliver a major scoop, a tactic he has successfully executed numerous times.
Despite facing criticism for his timing in the past, such as reporting trade interests in Kevin O’Connell before the Vikings played for the NFC North title, he recognized the Super Bowl stage as the perfect opportunity for this significant announcement, especially considering it involved the Jets.
Why does a team with the longest playoff drought in North American professional sports consistently remain in the media spotlight? Doug Gottlieb might attribute it to a conspiracy of Syracuse graduates in the media, but the truth is more intricate.
The Jets are a unique case; situated in New York, every move they make is amplified. They seem to embrace the chaos and have cultivated an image of lovable losers, which the media thrives on, leading to a quirky, symbiotic relationship.
They are so accustomed to being a source of incompetence that it has become almost comfortable. This unique dynamic ensures they remain a topic of conversation, even without any recent successes, as they embody the ultimate reality show that’s hard to ignore.
